Streaming, Blackouts, and MSG Network
For starters, there's an interesting article I spotted on SBNation about the NHL, their blackout policy, and internet streams of games. Check it out here: http://www.sbnation.com/nhl/2012/1/19/2718447/nhl-illegal-game-streams-video-sopa-gamecenter-live
As for MSG Network - I attended a viewing party and one of the "suits" there on behalf of MSG revealed to me that potentially as soon as late February (not sure how realistic that is) they are looking to offer an online way for Ranger fans to watch games. He seemed to suggest that games would be available regardless of your "market" no blackout concerns.
On the subject of blackouts, I also talked with another for a while. Most interestingly he knew how dumb it was that even if you get center ice you still miss Rangers games because you're "in local market." With regards to upstate NY, he continued the conversation and said that the Sabres are actually the highest rated American team, which totally baffled me. I admit I don't like them and was less inclined to believe it in part due to that, but really? Over big cities and hockeytowns like Detroit? Pittsburgh? Even NY, Boston, Chicago? After a little bit of prying, he let on that ratings aren't the same as viewers, in essence. They sort of intentionally skew the numbers. In Buffalo you need x number of households for a rating point, in NYC you need a number a lot larger than x.
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fios now
FUCK DOLAN FUCK TWC! im sick of their shit. they couldn’t do this in the summer? i’m ordering fios on monday. not only cause of the msg issue but twc quality sucks compared to fios.
They don’t skew numbers. The Rating is a percentage of how many people in the area watch the program. The NYC area has about 7.5 million people (households), which is by far the largest in the country. Buffalo is 51st with 645,000. The last couple of seasons, the Sabres have had the top rating in the league, around an 8. Which means on average 8% of Buffalo is watching every Sabres game (That’s really good).. But on average, the Rangers have about 3 times as many viewers (Which was going up this season, until the TWC issue pooped up.).. The Sabres though, might fall out of the top spot. The Penguins, Red Wings and Bruins are all right up there with the Sabres. Blues and Blackhawks draw good ratings also in recent years.
For example, in the Winter Classic, the Flyers were the highest rated market at 11.9%.. The Rangers were actually 5th with a 4.3% (Pittsburgh, Buffalo and Boston all had better ratings for this years game).. People were like “Teams and cities that weren’t even in the Winter Classic did better then the Rangers this year”.. Which is true if you look at ratings. But when it comes to viewers, the Rangers and Flyers were pretty much tied for the most (Only a couple thousand difference in viewers)..
Of course, none of this matters, since it’s according to the “Nielsen Guess-Machine”.. It’s not a legit system. They try to stay that they know exactly how many people are watching each program based on a 0.02% sample. They have 25,000 households set-up with their boxes, and they use those 25,000 households to guess what the other 116,000,000 households are watching. You can make a rough estimate based on that sample, but that’s about it.
twitter.com/NYRangers365
I knew a family with a Nielsen box
They were fully aware of the power they possessed and used it to promote their favorite (awful) programming. Reality TV, blech.
Let me know how that works out for you . . .
by SimpleManiac on Jan 21, 2012 6:13 PM EST up reply actions
The Blackouts on the NHL Network are the WORST
The NHL Network picks games to broadcast because they think these games will be exciting games, with top players and teams, that will appeal to their viewing audience – hockey fans. Instead of riding the success of a local team, and getting a double whammy of hockey fans who want to watch a good/exciting team play, and local fans who want to watch THEIR team play, the black the whole thing out. It’s really not well thought out.
If they need more money, I will give it to them, just let me get every game, in HD when available, in the comfort of my own home.
NHL Network blackouts are contractually required
by every local channel that pays for rights to games. No MSG, FSN, NESN, etc. would ever agree to allow a network to usurp viewers randomly [without pre-season notice] throughout the season.

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